Mind. Body. Spirit.
Logo Design
The Challenge
A member of YPO, a global leadership community of chief executives, came to me in need of a logo. She had been selected as the Education Chair for that year and wanted something to pair with the YPO logo that embodied her goals.
“…the word spirit can refer to body and mind spirit but also spirits as in alcohol (we are a group that likes to focus on health and wellness but also mix in some fun). The idea is holistic health of member, their families and their businesses.”
Using these as my guide I designed a very simple logo, playing on circles, with the idea that each of those areas she mentioned being separate but still overlapping. When there is balance in a career, it helps balance family life, which balances personal health.
